office tech equipment

Equipping Your Office: Buying or Renting Tech Equipment

Pros and cons of buying vs renting technology office equipment for your growing small business Running an office in the 21st century means having to deal with issues of both the digital world and the physical one. Office technology is where both of these worlds overlap. Namely, while buying equipment is usually a cheaper option,...

digital marketing

How Can SMEs Handle Digital Marketing in 2017?

The growing options and tools with digital marketing may be challenging for small businesses to navigate in a changing online environment Small and medium-sized businesses (SMEs) have more marketing options than ever before. Moreover, the marketing field is teeming with a range of inexpensive tools. Then again, this does not mean that marketing campaigns are...

small business loan mistakes

4 Most Common Small Business Loan Mistakes

Avoid the potential pitfalls or rejection when applying for a small business loan Financing your small business in its early stages is never easy. And ever since the global financial crisis of 2008, fresh entrepreneurs have found it more difficult to obtain some extra funds through business loans. Still, sometimes a business owner’s loan application...

small business growth

4 Key Prerequisites to Make a Small Business Grow

A small business is a big responsibility. Although running a small enterprise might not seem like a big deal, it’s a daunting task. Since you’re a small business owner, you don’t have too much room for maneuver. Every mistake you make might be the fatal one for your business. Therefore, it’s vital you limit the...

remote work

How SMEs Can Benefit from Remote Work and Startup Revolution

How small business startups are revolutionizing work process and organization in changing markets worldwide The 1980’s were the yuppie era. In the 1990’s, corporation capitalism reached its peak. The 2000’s saw the unprecedented growth of digital technologies and its penetration into the business world. Nowadays, we’re witnessing significant differentiation of the global business market. The...

startup branding

Three-Tier Guide for Perfect Communication in Startup Branding

Being able to convey a branding message to both internal and external audience is one of the crucial qualities of every successful startup owner. When you organize your promotional features so that they communicate the essence of your professional vision and brand, you’ve already made a great achievement. Conversely, having fantastic business ideas but not...

small business costs

How to Rein in Your Expenses and Save Your Business

Running a business requires constant vigilance. It often happens that, even though it seems like you are doing well, and profit keeps coming your way, the money seems to disappear into thin air. Don’t worry, it’s not just your imagination. It’s very likely that your finances are not as airtight as you thought they were....

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