Constant Contact’s new SaveLocal tool combines local coupon offers and deals with their industry leading email marketing software for one easy-to-use online sales tool that creates loyal, repeat customers Online local coupon deals are quickly becoming a valuable tool for businesses to generate additional sales. In tight economic times, consumers are looking for ways to...
Author: Editorial Staff
Green Marketing Ideas to Promote Eco-Friendly Small Businesses
Show your business cares about the environment by focusing on green product advantages and eco-friendly business practices in your marketing messages and strategies Green marketing is a trend that many businesses have chosen to adopt, while for others it is also a way of doing business. The global strain on our planet and environment, coupled...
How to Boost Employee Productivity for Small Business
Business owners and managers can improve employee productivity by using motivation, training, prioritization and technology strategies The current economic situation including soaring prices of basic commodities has affected everyone, families and small/home businesses. With slow sales, many small business owners have been pressured to cut costs by instituting time savings measures. Others have no choice...
Selling Products on Facebook Business Pages with an Online Store App
Transform your Facebook business page into an e-commerce tool for your business with online store apps that let you promote and sell products directly on Facebook Many businesses have invested a lot of time into developing a large fan base on Facebook with a business page. Facebook has become a great communication and branding tool...
Pinterest Step by Step Guide for Promoting Small Business Brands
Simple and easy to follow instructions for small businesses to get set up to use Pinterest as a brand promotional tool to generate more exposure, viral buzz and web traffic As the new social media phenomenon of Pinterest gains momentum with consumers, small businesses are beginning to wonder how they can get on board (yes,...
How to Organize Business Card Leads and Contacts for Email Marketing
Improve sales follow-up with business card leads by using a smartphone scan app to electronically organize and integrate contacts into your email marketing software program Let’s face it, business cards are quickly becoming more and more of an outdated source of information in today’s electronically evolving world. While they are still essential for keeping up...
How to Use Google+ to Create Targeted Circles for Business Page Contacts
Strategies to create and grow target audience groups for customer, product, service or geographic contact segments with Google Plus circles for your business communications and promotions Businesses have another way to expand their social networks with the introduction of the Google+ social network. What is Google+? Well, some say it’s a combination of Twitter and Facebook,...
3 Ways to Improve Targeting for Customers or Market Territories
From demographics to buying behavior traits and customer interests, learning more about your ideal customer and your target market will help you maximize your marketing campaign budget and revenue results Businesses continue to make investments in their marketing by expanding online advertising, direct marketing and lead generation campaigns. But are they spending their money wisely...
5 Tactics to Improve Customer Retention
Studies show that a small increase in customer retention can increase profits by at least 25%. Learn how to keep loyal customers and boost profits with 5 easy customer retention tactics to increase sales With the large number of options that customers have today, it is becoming increasingly tough to bring customers back to your...
Review of iBuilt Website Builder, Design and Web Hosting Tool
Website services by iBuilt.net help small businesses design, build, host and manage a website with basic to advanced features without the need for professional webmaster skills or HTML skills A company without a professional internet presence will have difficulty competing in today’s business world. For small businesses, building and designing a website that meets the...