Having some cash on hand is crucial to our financial stability – for your business and personally. Having too little money in your bank account can put you in a difficult situation if you lose your job or face an emergency. Similarly, having too much cash could put you in a worse position if you...
Today, we are in the middle of a mass exodus where people quit their jobs in search of better opportunities and alternate career choices. Most companies are in the process of welcoming new hires to fill up vacant positions in the company. The early stages of transition for new employees could be an uneasy period....
Let’s face it — acquiring new mobile app users isn’t a walk in the park. Competition is fierce and users are smart and picky — they know what application meets the cut and what doesn’t. Even if you manage to acquire a new user, you then have to work harder to keep them engaged and...
Content marketing involves ideating, creating, and then disseminating content catered to raising brand awareness and boosting revenue. However, it takes time and consistency to build a good content marketing strategy. For this reason, many businesses turn to content marketing agencies to develop online engagement for them. There are various benefits associated with hiring a content...
Business processes are the life and blood of any company. Without it, businesses wouldn’t operate smoothly and could potentially grind to a halt. There are defined business processes laid out by companies for various functional areas such as IT, finance, human resources, manufacturing, logistics, and customer service. Business processes are critical for the efficient and...
Here’s how to assist your beginner marketing agency through Internal documentation, and how it can help your business. Given today’s intense market competition for consumer eyeballs, thousands of marketing agencies out there struggle to get their clients in the spotlight, and only some of them are especially successful. Marketing agencies face many issues when starting...
Seven important Google ranking factors to pay attention to that determines your website’s placement in the search results Whether people have questions on a certain subject or are looking for a product, Google’s usually the first place they’d turn to. As soon as the search engine displays the results, they immediately click on the top...
Advertising supported business models are the trend when it comes to streaming services to lower the consumer price for competitive streaming Streaming services are immensely popular, not just with the younger generation who grew up with them, but also with older generations. As a result, it wouldn’t be surprising if you currently are subscribed, or...
If you think that an audience-centred approach is not the way to go, we are here to prove you wrong. Audience insights are an important part of boosting brand awareness, so do not miss out by not investing into audience insights. Here are 5 indisputable reasons why you should look at audience insights: Social media...
Imagine you’re on a brisk walk and locate a juice seller. But he’s only selling carrot juice, and you don’t like that. Chances are you’ll pass by. But, if he was selling more juices, like celery, beet, kale, cucumber or apple — chances are you’d stop and try them, and maybe….the celery one turns out to...