Online gym marketing and social media strategies to increase visibility for your fitness center or gym small business Every day people spend a lot of their free time online. Whether they’re shopping, checking out the latest sports scores, or just seeing what’s going on in the world, the internet is used for so many different...
3 simple website design tips that every small business should incorporate into their website design and content strategy If you own or run a small business, you know how important getting leads and customers is in order to be successful. In a world full of big companies with big budgets, it can be difficult to...
A solid digital marketing strategy for your chiropractic business will help your website maintain a competitive edge, attracting and converting new customers Advertising your medical office through various forms of digital media is inevitably an ongoing challenge. This is true regardless of the services your practice provides, but for some branches of specialized medicine, developing...
A productive work environment starts with safe working conditions – dealing with extreme heat or cold temperatures is essential to keep your business and employees running well If you’re a business owner you know that your employees are just as, if not more, important as the company itself. Without your workers, you wouldn’t be able...
A corporate fleet policy is essential to ensure you are managing your SMB vehicle investment to keep your small business running & growing Maintenance, mileage, storage, insurance, liability … there’s no denying the risks and responsibilities that come with investing in a fleet of vehicles for your company’s employees. While having a company vehicle can...
How small businesses are responding to the new 2018 tax reform laws with optimism for future growth In 2015, corporate income taxes comprised roughly 11% of all the taxes collected by the federal government. Today, with tax reform benefits and a thriving economy, small business owners are seeing much higher returns after selling their companies....
Small businesses need to step up their game and create online advertising strategies and campaigns that appeal to consumers looking to shop online With today’s technology, shopping has never been easier. And with more people shopping online than ever, companies big and small are stepping up their online advertising games. This year, an estimated $557.99...
New privacy measures on Facebook in the wake of the Cambridge Analytics data breach may change the way real estate agents do business. Real estate agents who use Facebook ads may find it more difficult to market their business with Facebook’s emerging policy changes after 50 million users’ private information was compromised in a data...
Branding vs Marketing: how your small business brand and marketing strategies relate to one another in the story of your company Branding and marketing go hand-in-hand but have uniquely targeted functions in the world of business. Though many people tend to conflate the two terms, there’s actually quite a distinct and not at all subtle...
Simple ways to boost employee productivity by rewarding and motivating your employees, showing them they are appreciated and valued As an employer, there are certain things you can do to make sure your employees are doing their best work. These rewards and perks don’t need to cost a lot of money for your company, but...