evergreen video

How to Create Videos that are Evergreen

Creating evergreen videos that will remain relevant and useful for your business for years to come Imagine taking the time and energy to make a video for your company and, after six months, it becomes obsolete! How much time and work it took for a video that is only going to be watched for a...

video types

How to Choose the Best Type of Video for Your Business

Choosing the right video type that will have the biggest impact for your business and your digital marketing strategies You want to add video to your marketing strategy, but you’re having a difficult time deciding what type of video will provide the most value to your audience and give you the largest reach. Or perhaps...

What Business Owners Should Know About Copyright Infringement

Protecting your business information is important but you must understand copyright laws to avoid copyright infringement Owning and managing a business takes a lot of work. Fortunately, technology has made being a business owner much easier. For example, 97% of companies that use field service management software said it was beneficial to their business operations....

brand strategy

This Brand Strategy Will Help Your Small Business Look Bigger

You don’t have to be a big business to create a big brand… follow this small business brand strategy to make your business look a lot bigger and stronger. We live in interesting times. On one hand, we have this massive collection of online tools for critical business processes like marketing, branding, bookkeeping, etc. and...

2 Tips And Tricks For Your Small Business Signage

Pay attention to location, font and color when designing small business signage to attract customers to your business location Signage can be an essential part of getting customers in the door to your small business; it’s estimated that half of all customers who enter a business do so because of signage. This can be both...

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