Online gym marketing and social media strategies to increase visibility for your fitness center or gym small business Every day people spend a lot of their free time online. Whether they’re shopping, checking out the latest sports scores, or just seeing what’s going on in the world, the internet is used for so many different...
Category: Direct Marketing
Tech for Tots: KidTech Changing the Technology Landscape
New small businesses like KidTech with a strategy focusing on kid technology products and services are prime to succeed in new kid-friendly digital environment We’ve come to a unique juncture as a society. Where 20 to 30 years ago, technology was really just being brought onto the scene (minimally, at that), now toddlers have no...
Going Guerrilla: How To Harmonize Online and Offline Marketing Efforts
Your online and offline marketing efforts should work together, and guerrilla marketing techniques will help you maximize combined results Online marketing is slowly taking over the role that traditional, offline, marketing once occupied. That certainly doesn’t mean you can abandon traditional marketing techniques altogether. Quite the opposite, actually. You are now tasked with the job...
5 Quick Tips for Writing Better Headlines for Your Email Marketing
Copywriting sales and marketing tips for writing email headlines that are more effective, attention-grabbing for small business email marketing Did you know that email marketing reels in new customers 40 times more than Twitter and Facebook? Yet, it also shows that 75% of consumers do not open promotional emails and only 5% of the ones...
4 Tips for Managing an Online Trading Business
Manage your online trading business with these tips to start trading, develop a portfolio and and maximize online sales Starting an online trading business can be quite a lucrative idea. Not so long ago, companies in this field needed experts such as brokers and financial advisors who can help when it comes to making important...
Marketing To Millennials: How To Get the ‘Savviest Generation’ To Buy Your Product
Millennial marketing may mean a change in strategy to reach the tech savvy demographic segment and influence them to purchase your product Small businesses in the digital age often run into marketing challenges, particularly when it comes to targeting Millennials. In spite of what some see as their many, many faults, Millennials represent huge opportunities...
Ways Retailers Can Prepare for the Holiday Shopping Season
Get ready for the holiday retail sales rush by preparing your business for an increase in online and in-store customers during the holiday shopping season The holiday shopping season is quickly approaching. Because of that, many retailers, both online and in-store, are already preparing their business for the overwhelming shopping surge to come. For e-commerce...
How to Deal With a Difficult Customer
Strategies for dealing with an unsatisfied or difficult customer that will help minimize any damage to your small business reputation and future sales For those who run a business, it’s inevitable that you’ll have to deal with your fair share of difficult customers. I can assure you that there’s not a single company in business...
Guest Blogging: Meet Your New Favorite Marketing Strategy
A good content and digital marketing plan aimed at brand & link building should include an effective guest blogging marketing strategy In today’s digital landscape, you need all hands on deck to find the right marketing strategy for your small business. This means getting more creative with design, link building, content creation, paid advertisements, and...
How to Create a Fantastic Plumbing Marketing Campaign in 5 Steps
Step-by-step tips for creating an effective plumbing marketing campaign to build a brand and generate leads for your plumber small business It can be rather challenging for a small business to compete against larger, nationally recognized brands. This is especially true for businesses in trades like plumbing because it is hard to prove the skill...